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Amuse Society

A love for the ocean and bohemian jet-set spirit launched Mandy Fry into a visionary career with leading surf labels before carving her own path and cofounding Amuse Society in 2014. Amuse is an archetype of beach chic – a ready-to-wear collection with rock ’n’ roll vibes that blends seamlessly with beach knits and bikinis. Inspired by the art of travel and the alluring appeal of all things beach, a signature aesthetic has been created that screams, “That’s so Amuse.” On or off the beach, the style is undeniably bold and rebelliously sexy.

Amuse Society AMUSE | RELAX BEACH LS

AMUSE | RELAX BEACH LS

The Relax Beach Long Sleeve Tee is a long open sleeve crew tee with an Amuse graphic print.

Amuse Society AMUSE | SCRIPT

The Script Tee is a short sleeve boyfriend tee with an Amuse graphic print.

Amuse Society AMUSE | ROCK ME WILD

AMUSE | ROCK ME WILD

The Rock Me Wild Tee is a short sleeve boyfriend tee with an Amuse graphic print.

Amuse Society AMUSE | RUM IN THE SAND

AMUSE | RUM IN THE SAND

The Rum In The Sand Tee is a short sleeve boyfriend tee with an Amuse graphic print.

Amuse Society AMUSE | GIMME CHAMPAGNE

AMUSE | GIMME CHAMPAGNE

The The Gimme Champagne Tee is a short sleeve boyfriend tee with an Amuse graphic print.

Amuse Society AMUSE |J SIJA

The Sija Sweater is an off the shoulder sweater with ruffle detailing at hem and sleeve.

Amuse Society AMUSE | KAT DENIM JACKET

AMUSE | KAT DENIM JACKET

This classic cropped jacket can be styled with the Gabi Crop Flare as a matching set for retro vibes or worn on it's own with pretty much anything.

Amuse Society AMUSE | STELLA

Your new favorite pair of denim. The Stella Pant is a mid rise denim with a tapered leg.

Amuse Society AMUSE | TERRA

Throw on the Terra Sweater, a crew neck knit pullover featuring a fun stripe and functional drawcord at the waist.

Amuse Society AMUSE | NIGHT MOVES

AMUSE | NIGHT MOVES

Get ready to hit the town!

Amuse Society AMUSE | DEVON

A cropped body with princess seams gives the Devon Knit Pullover an elevated edge for an ultra-soft top to pair with your favorite Amuse denim.

Amuse Society AMUSE | RILO QUILTED

AMUSE | RILO QUILTED

Inspired by a traditional military liner, this quilted coat pairs with just about any look you need to warm-up.

Amuse Society AMUSE | KALA

Pretty in pinstripes!

Amuse Society AMUSE | SUNDAY MORNING

AMUSE | SUNDAY MORNING

Thread these high waisted straight cords for an old-school look revisited.

Amuse Society AMUSE | LA VIDA

AMUSE | LA VIDA

Live a little! The La Vida pants are a must for the Amuse girl with 5 pockets and a short ankle hem.

Amuse Society AMUSE | GOOD COMPANY WIDE

AMUSE | GOOD COMPANY WIDE

Amuse Society AMUSE | SELENA

Cool girl essential.

Amuse Society AMUSE | MILLIE

Our version of business casual, The Millie Pant keeps it light with modern pinstripes and structured crop flare.

Amuse Society AMUSE | FRANCESCA

AMUSE | FRANCESCA

Glow up. The Francesca Sweater is a long sleeve knit cardigan with all time comfort levels.

Amuse Society AMUSE SOCIETY | ARIA

AMUSE SOCIETY | ARIA

Flirty. The Aria Woven is a long sleeve top with all over polka dot print and a button front.

Amuse Society AMUSE SOCIETY | NEW MOON

AMUSE SOCIETY | NEW MOON

We see you, girl. The New Moon Woven Top is a long sleeve top featuring all over vintage floral print and a functional button front.

Amuse Society AMUSE | LA VIDA DENIM | more colors

AMUSE | LA VIDA DENIM | more colors

Live a little! The La Vida Pant are a closet staple for the Amuse girl featuring 5 pocket details and a cropped raw ankle hem.

Amuse Society AMUSE | CANOPY HIGH

-40%

AMUSE | CANOPY HIGH

Gotta have em, the Canopy Short is high waisted with a loose fit. Pair with the Bungalow Short Sleeve Top.

C$64.99 C$38.99

Amuse Society AMUSE | BRISA

Keep me close. The Brisa Woven is a flowy top featuring a 3 button front and grazes the waitline.